The Pokémon TCG Delta Reign Elite Trainer Box, a bundle of booster packs and play accessories, is $103.23 at Amazon on release day, down from its $137.95 list price.
The seller is Hero Collect, a third-party merchant, not Amazon itself. Price tracker camelcamelcamel confirms it is the lowest price recorded for this box. Preorders in October ran about $140. The discount works out to $34.72, or $11.47 per booster pack before counting the extras.
The box holds nine booster packs, a full-art foil Kyogre promo card, 65 card sleeves, 40 Energy cards, seven dice, a plastic coin, six dividers, a collector's box, a player's guide and a Pokémon TCG Live code card.
The "$34.72 off" framing flatters the deal. List price is a ceiling, and collectors tend to pay what the secondary market asks. On TCGplayer, a card marketplace, the estimated market price is about $99. At $103.23, a buyer pays roughly 4% over that, or $4.23. The drop from the October preorder price is real, but the saving against what the box trades for elsewhere is small.
The rivals tell the same story. Walmart's lowest listing is $104.95, only $1.72 more. Amazon's seller has undercut the retail field by a hair, and the field as a whole has converged near the market price.
For anyone planning to open the packs, that is a fair outcome: the price is close to what the box fetches elsewhere, and the sleeves, dice and dividers come along for the $4.23 premium. For anyone hoping to flip the box, the margin is not there.