NBA 2K26 is selling for $19.91 on Amazon — its lowest recorded price — before Prime Day's four-day window has even officially opened.
Amazon and third-party sellers began dropping PlayStation deals ahead of the official June 23 start. The PS5 version of NBA 2K26, which launched at $69.99, is now just under $20 new and sealed — a $50 cut confirmed as an all-time low by price-tracker Camelcamelcamel. Other PS5 titles seeing meaningful discounts include EA SPORTS FC 26 at 57% off ($29.83), God of War Ragnarok at 54% off ($32.43), and The Last of Us Part I at 51% off ($34.38). The PS4 catalog gets some attention too, with Five Nights at Freddy's: The Core Collection at 44% off and both Red Dead Redemption and Grand Theft Auto: The Trilogy - The Definitive Edition sitting around 17-18% off. Accessories skew lighter: PlayStation Portal bundles top out at around 17% off a renewed unit.
Prime Day has become one of the few reliable moments when first-party PlayStation software breaks below the $40 floor that Sony tends to defend year-round. The NBA 2K26 price is notable specifically because annualized sports titles typically don't crater this fast or this far — it signals either high remaining inventory or a push to clear stock before NBA 2K27 announcements.
Worth noting: most of these prices come from third-party Amazon sellers, not Amazon directly, so availability can shift quickly — and "Prime Day deals" that start five days early are, at this point, just deals.