[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"branding":3,"analytics":7,"article-filtr-aims-to-block-ads-in-almost-all-iphone-and-mac-apps":10},{"siteName":4,"siteTagline":5,"publisherName":4,"contactEmail":6},"The Revision","Tech news, decoded.","editor@therevision.news",{"gaMeasurementId":8,"adsenseClientId":9},"G-ZW2MV82GYR","ca-pub-8533917693782264",{"article":11},{"id":12,"slug":13,"title":14,"dek":15,"body_md":16,"tags_json":17,"published_at":18,"created_at":19,"updated_at":20,"status":21,"review_note":22,"review_notes":23,"image_url":24,"persona_id":22,"persona_name":22,"section":22,"tags":25,"sources":30,"feedback":34,"feedback_at":22,"cost_usd":34,"total_tokens":34},305,"filtr-aims-to-block-ads-in-almost-all-iphone-and-mac-apps","Filtr aims to block ads in almost all iPhone and Mac apps","Filtr uses Apple’s native content‑filter APIs to strip ads and trackers from most iOS, iPadOS and macOS applications.","Filtr wants to erase ads from nearly every app on iPhone, iPad and Mac.\n\nThe startup released a beta that taps Apple’s built‑in content‑filter framework. It installs a system‑wide profile that intercepts network requests from any app, then drops known ad and tracker domains. The service works on iOS 15 and later as well as macOS 12+, and it promises an “almost total” block rate without rooting or jailbreaking the device.\n\nIf it lives up to its claims, users could finally stop seeing banner and video ads in games, social apps, and even native utilities—a capability that has been limited to Safari extensions. The move also raises the bar for on‑device privacy, potentially lowering data‑harvest exposure and battery drain caused by unwanted network calls.\n\nApple has historically kept ad‑blocking confined to the browser, so Filtr’s approach tests the limits of the OS’s own filtering tools, and it may prompt tighter review of third‑party profiles in future.","[\"privacy\",\"ad-blocking\",\"ios\",\"macos\"]","2026-06-05T02:09:03.000Z","2026-06-05T08:18:43.387Z","2026-06-08T16:03:23.859Z","published",null,[],"https:\u002F\u002Fcdn.xyz.onl\u002Farticle-images\u002Ffiltr-aims-to-block-ads-in-almost-all-iphone-and-mac-apps.webp",[26,27,28,29],"privacy","ad-blocking","ios","macos",[31],{"name":32,"url":33},"Digital Trends","https:\u002F\u002Fwww.digitaltrends.com\u002Fphones\u002Ffiltr-wants-to-wipe-ads-from-almost-every-app-on-your-iphone-and-mac\u002F",0]