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DJI Neo Drone Falls to Record Low Price Ahead of Prime Day

The beginner-friendly palm-launch drone is now $169 at Amazon, its cheapest price yet, as early Prime Day discounts start rolling in.

The DJI Neo, the company's cheapest camera drone, is now cheaper than it's ever been.

Amazon has cut the DJI Neo to $169, a $30 discount off its $199 list price, which price-tracking site CamelCamelCamel logs as the drone's all-time low. The 135-gram drone launches straight from your palm, flies without a controller using the DJI Fly app or voice commands, and can also pair with a remote for more precise control. It shoots 4K UHD video with DJI's stabilization and level-4 wind resistance, and beginner-friendly extras like Subject Tracking and eight QuickShots modes handle a lot of the framing and camera-move work for you. Full-coverage propeller guards are built in, which matters more than usual for a drone aimed at first-timers still learning to avoid obstacles.

This is an early Prime Day price cut, arriving a week before Amazon's sale event officially starts, which fits Amazon's now-familiar pattern of leaking discounts to build momentum before the main event. At $169, the Neo undercuts most of DJI's own lineup, using a low price and a near-zero learning curve to pull newcomers into the ecosystem before they eventually trade up to pricier models.

If history is a guide, expect this price to get matched or beaten once Prime Day proper begins. Record-low claims rarely survive a real sale unchallenged.

TR

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